04 — App Business Desk
$10K a Month Is Just $333 a Day
Greg Isenberg's breakdown of the AI-app gold rush is the closest thing to a syllabus this space has: one gotcha feature, one niche you love, one Instagram brand page, and influencers before ads.
The framing does half the work: $10K a month is $333 a day, and the apps clearing it are one-trick by design — CalAI photographs your food for calories, Wrestle AI critiques your match footage, Fight AI made $2K in month one off a $50 meme-page shoutout. The trick has a name: the gotcha feature, something a stranger understands in three to five seconds.
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